Linking creative planning and business implementation, with working experience in digital publishing, social media, event production, and traditional media.
“Abi’s charming and genuine spirits are contagious. She gently pours her heart in all of that she touches. And anyone who crosses her path, can consider themselves lucky. I’ve always walked away from events with her feeling light, energized, and inspired.”
Akira Ohseto, Net Laboratories
“We are highly evaluated Abi’s background in fashion industry and European trend. We have received many inspiration from her. We rely on her continuous and firm work and support on PR activities.”
Kimmy Yap, Mero Ware
“Abi was able to keenly understand our brand and was key in introducing us to the right people. Her involvement and belief in our brand gave us the credibility we needed to get started.”
Sophia Watanabe Edstrand, Sophia 203
“Working with Abi was a warm, and personal experience. Every request and idea was always welcomed with a lot of enthusiasm and worked through with great input. The common goal and team work was always very strong, which is a very positive experience.”
Using her connections to promote blogs, social media and events.
Curating and hosting online and offline wellbeing events.
Communication to connect with a specific target audience.
Creative & Entrepreneurial Spirit
“Life has taken me on different paths, some planned, some less planned, but it has always given me experiences and perspectives I could have never dreamed of before. I apply this growth to everything I do, especially how I relate stories to media (pr, sns, etc.) and through wellbeing events.”
With over 10 years of experience, Abi was the creative director and writer for ELLE online kids’ store and magazine. Meanwhile, she continued editorial works for various media outlets and curated events for clients such as Alain Mikli, Tomorrowland, Bonpoint, ELLE, and BMW.